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- đź”— Manage Classified Ads with Placement Groups
đź”— Manage Classified Ads with Placement Groups
Unlock effortless ad management and self-serve bookings today.
FEATURE
đź”— Manage Classified Ads with Placement Groups
We’re excited to introduce Placement Groups in Sponsy, a feature that makes managing (and selling!) classified ads easier than ever 🙌
Wait a second…what are Classified Ads?
Classified ads are typically small, straightforward ads that require minimal effort to publish. They’re a world apart from primary sponsorships, which demand a collaborative effort between publishers and sponsors to ensure success.
Many of you already manage classified ads with Sponsy—and for good reason. Sponsy’s Ad Inventory is the best tool for managing your ad calendar. Features like one-click asset reuse, date swapping, and more make managing ads incredibly efficient.
What’s new with Placement Groups?
With placement groups, you can now better organize and sell self-serve classified ads. Here's how:
Simplify field management: Define fields, such as copy and link, once for the entire group instead of for each placement individually.
Flexible Storefront booking: Allow leads to book any available placement within a group, rather than having to choose specific placements.
p.s. new to Storefront? Check it out here.
How to Get Started
Go to your publication placements and create a new placement.
Specify the number of placements that should belong to the group.
Once set up, your Ad Calendar will show all placements in the group as usual.
If you plan to sell classified ads via self-serve (and you really should!), you can now add placement groups to your Storefront. Leads can directly book as many ads as they need, and Sponsy will ensure availability in your calendar.
A Big Thank You!
A huge shoutout to Antoine from SwiftLee, the leading weekly newsletter for Apple developers. Placement groups have been on our wishlist for a while, and Antoine’s insights helped us finally bring this feature to life ❤️
Do you have existing placements which would you like to group but not sure how? Contact us, we’ll take care of it for you 🫶
QUICK BITES
From the community
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đź’Ť How The Biggest Newsletters Optimize For Engagement - link
🚀 13 Questions to Ask to Improve Your Newsletter Sign-Up Page - link
🎙️ Matt launches the first edition of Newsletter Marketing Summing - link
FEATURE
🔌 Fetch available dates from our API
Do you have a development team and want to build a custom solution to display available dates from your Sponsy Ad Calendar to leads? Or are you brainstorming ways to boost your sales team's efficiency with tailored tools?
We’ve got you covered! 🎉
We’ve just released a new API endpoint that lets you fetch available dates directly. This feature is ready to use—check out our API documentation to explore it and more.
CASE STUDY
Rough Draft Atlanta
WHAT OUR CUSTOMERS ARE SAYING
Overstory Media Group
